Trending Now - HBO Max Exec Highlights Unique Investment in 'harry Potter' Series

WHO:

Sarah Aubrey, Head of Original Programming for HBO Max

HBO Max

WHAT:

Sarah Aubrey described the upcoming "Harry Potter" series as "a financial investment that normally you wouldn’t make with a television show."

Aubrey referred to the "Harry Potter" series as "very special" and noted that it carries "a lot of pressure."

WHERE:

The comments were made at Series Mania in Lille, France.

WHEN:

The keynote address took place on Tuesday, March 24th, 2026.

WHY:

Aubrey emphasized the extraordinary nature of the world created in the "Harry Potter" series.

HOW:

Aubrey discussed the experience of taking influencers to the show's set.

(UPDATED March 24, 2026 17:57 UTC)

At Series Mania in Lille, France, Sarah Aubrey, the Head of Original Programming for HBO Max, described the upcoming "Harry Potter" series as "a financial investment that normally you wouldn’t make with a television show." During her keynote address on Tuesday, March 24, 2026, Aubrey referred to the series as "very special" and acknowledged the "lot of pressure" that comes with it. She also highlighted the extraordinary nature of the world created in the "Harry Potter" series, sharing her experience of taking influencers to the show's set.