Trending Now - Nike Shares Hit Decade Low Amid Investor Concerns for 2026

WHO:

Bloomberg - Nike Inc. is the company involved.

Fast Company - Elliott Hill is the Chief Executive Officer of Nike.

Fast Company - Matt Friend is Nike’s Chief Financial Officer and Executive Vice President.

WHAT:

Bloomberg - Nike Inc. shares fell more than 10% after the earnings report on March 31st, 2026.

Fast Company - Nike's stock was down more than 16% year to date as of March 31st, 2026.

Fast Company - Nike reported $11.28 billion in revenue for the fiscal 2026 third quarter, exceeding the predicted $11.24 billion.

Fast Company - Nike's earnings per share were 35 cents, up from the expected 28 cents.

Fast Company - Nike's net income fell 35% year-over-year, from $794 million to $520 million.

Fast Company - Nike expects fourth-quarter revenue to decline between 2% and 4%.

Fast Company - Nike's revenue for North America increased 3% year-over-year to $5.03 billion.

Fast Company - Nike's revenue for fiscal 2026's three quarters rose 1% year-over-year.

WHERE:

Fast Company - North America is identified as Nike's most prominent market.

WHEN:

Bloomberg - The earnings call took place on March 31st, 2026.

Fast Company - The report covers the fiscal 2026 third quarter.

WHY:

Fast Company - The expected decline in revenue is attributed to a predicted 20% drop in revenue for China and "modest growth" for North America.

Fast Company - Nike's gross margin decreased due to higher tariffs in North America.

HOW:

Fast Company - Nike's management provided a gloomy outlook during an earnings call, complicating turnaround efforts.

(UPDATED April 1, 2026 21:13 UTC)

Nike Inc. shares fell more than 10% following their earnings report on Tuesday, despite reporting $11.28 billion in revenue for the fiscal 2026 third quarter, which exceeded expectations. The company's net income dropped 35% year-over-year to $520 million, and management indicated a challenging outlook, predicting a decline in fourth-quarter revenue due to anticipated drops in China and modest growth in North America. North America remains Nike's largest market, where revenue increased 3% year-over-year, but the company is facing pressures from higher tariffs that have impacted their gross margin.