Trending Now - IAC Rebrands to People Incorporated, Announces Staff Layoffs

WHO:

Deadline - Barry Diller is the chairman of IAC, which is rebranding to People Incorporated.

Variety - IAC (InterActiveCorp.) is the organization undergoing the rebranding.

WHAT:

Deadline - IAC is changing its name to People Incorporated.

Variety - IAC plans to lay off 77 staffers as part of its corporate restructuring.

Deadline - Diller described the rebranding as an "opportunistic" move in a memo to employees.

WHERE:

Variety - The name change will be reflected in the company's Q2 earnings report.

WHEN:

Variety - The name change to People Incorporated is expected to be completed by August.

WHY:

Deadline - The rebranding aims to sharpen the focus on the publishing operations and the investment in MGM Resorts International.

Variety - The company stated the name change reflects its focus on its People publishing business and its stake in MGM Resorts.

HOW:

Deadline - Diller communicated the changes through a letter to shareholders and a memo to employees.

(UPDATED April 28, 2026 15:47 UTC)

IAC, the organization led by chairman Barry Diller, is set to change its name to People Incorporated, with the rebranding expected to be finalized by August. As part of this corporate restructuring, IAC plans to lay off 77 staffers, a move Diller described as "opportunistic" in a memo to employees. The new name will be reflected in the company's Q2 earnings report and aims to sharpen the focus on its publishing operations and investment in MGM Resorts International.