Trending Now - Tiktok Introduces £3.99 Monthly Ad-free Subscription in UK

WHO:

Engadget - TikTok is the organization rolling out the new subscription service.

Techmeme - The subscription is available for UK accounts aged 18 or older.

WHAT:

TechCrunch - Users who sign up for the ad-free plan won’t see ads on TikTok, and their data won’t be used for advertising purposes.

Engadget - TikTok is introducing an ad-free subscription option.

Techmeme - The subscription will cost £3.99 per month.

Techmeme - The ad-free option was tested in 2023 before the rollout.

WHERE:

Engadget - The ad-free subscription is being launched in the UK.

WHEN:

Techmeme - TikTok plans to roll out the ad-free subscription in the coming months.

WHY:

Engadget - This is the first time an ad-free subscription has been offered in an English-speaking country.

HOW:

Techmeme - Users can update their preferences at any time and switch back to the free version of the app.

(UPDATED May 11, 2026 23:19 UTC)

TikTok is set to introduce an ad-free subscription option in the coming months. This move aims to enhance user experience by allowing subscribers to enjoy content without interruptions from advertisements. The rollout is expected to take place at some point in the near future, though an exact date has not yet been announced.

(UPDATED May 11, 2026 15:57 UTC)

TikTok has announced a new ad-free plan for users who sign up, allowing them to enjoy the platform without any advertisements. In addition to the absence of ads, users' data will not be utilized for advertising purposes. This change aims to enhance the user experience for those opting for the subscription service.

(UPDATED May 11, 2026 11:56 UTC)

TikTok is set to launch a new ad-free subscription service in the UK, available for users aged 18 and older at a cost of £3.99 per month. This marks the first time an ad-free option has been offered in an English-speaking country, following successful tests conducted in 2023. Users will have the flexibility to update their preferences at any time and can easily switch back to the free version of the app if they choose.