Uber's Bizarre Lost-and-found: From Butterflies to Milk

WHO:

BBC - Uber is the rideshare company mentioned in the report.

WHAT:

BBC - Uber's annual Lost & Found Index reveals a variety of unusual items left in vehicles, including butterflies and breast milk.

BBC - The Lost & Found Index has become a time capsule reflecting trends over the past decade, highlighting items like AirPods, vaccine cards, face masks, and Ozempic.

WHERE:

BBC - The report identifies America as the location where the most forgetful city and the most forgetful day are revealed.

WHEN:

BBC - The report mentions that Ozempic was found in backseats in 2025.

BBC - The report indicates that viral Labubu plushies were left in vehicles this year.

WHY:

BBC - The Lost & Found Index reflects changing consumer behaviors and trends over the years.

HOW:

BBC - The Lost & Found Index is compiled annually by Uber to track and report on items left behind in their vehicles.

(UPDATED June 4, 2026 06:38 UTC)

Uber's annual Lost & Found Index has revealed a fascinating array of unusual items left behind in their vehicles, including butterflies and breast milk. The report highlights trends over the past decade, showcasing items like AirPods, vaccine cards, and even Ozempic, which was found in backseats in 2025, while this year saw viral Labubu plushies being forgotten. Identifying America as the location with the most forgetful city and day, the Index serves as a reflection of changing consumer behaviors and trends over the years.