Xbox Mistakenly Reveals Gears of War Trailer Featuring PS5
WHO:
[ ] - Push Square - Aaron Greenberg, Xbox marketing executive
[ ] - Pure Xbox - Aaron Greenberg, Xbox VP of Games Marketing
[ ] - Push Square - Matt Booty, Xbox boss
[ ] - Push Square - Matthew Ball, Xbox Chief Strategy Officer
[ ] - Push Square - Jeff Grubb, journalist
WHAT:
[ ] - Push Square - A trailer for "Gears of War: E-Day" featuring a PS5 logo was accidentally uploaded by Xbox.
[ ] - Push Square - The PS5 version of "Gears of War: E-Day" was confirmed to have been cancelled before the Xbox Showcase.
[ ] - Pure Xbox - The game was announced as an Xbox console exclusive during the Xbox Games Showcase 2026.
[ ] - Push Square - The game was rated for release on Sony’s system by PEGI.
WHERE:
[ ] - Push Square - The incident occurred during the Xbox Showcase.
WHEN:
[ ] - Push Square - The trailer was uploaded and subsequently removed on June 8, 2026.
[ ] - Pure Xbox - Aaron Greenberg mentioned he was made aware of the exclusives roughly 107 days prior to the incident.
WHY:
[ ] - Push Square - Aaron Greenberg stated that the cancellation of the PS5 version was not a last-minute decision and was intended to be shared first with players during the showcase.
HOW:
[ ] - Push Square - The trailer was cut and submitted to PEGI, and physical listings were available on retailer databases prior to the announcement.
(UPDATED June 9, 2026 11:56 UTC)
During the recent Xbox Showcase, a trailer for "Gears of War: E-Day" featuring a PS5 logo was accidentally uploaded by Xbox, but it was quickly removed. Aaron Greenberg, an Xbox marketing executive, confirmed that the PS5 version of the game had been cancelled before the showcase, and he emphasized that this decision was not made last minute. The game was ultimately announced as an Xbox console exclusive, with its physical listings appearing on retailer databases prior to the official announcement.