Mastodon Introduces Newsletters to Boost Open Social Engagement
WHO:
Techmeme - Mastodon, an open, decentralized social media platform.
WHAT:
Techmeme - Mastodon has introduced a new email newsletter feature that allows writers to send their posts directly to subscribers' inboxes.
TechCrunch - The newsletter feature enables anyone to subscribe to creators by email, even if they do not have a Mastodon account.
WHY:
Techmeme - Mastodon aims to address the challenge of audience growth in the open social web by leveraging email as a tool for engagement.
(UPDATED June 17, 2026 23:29 UTC)
Mastodon, the open and decentralized social media platform, has rolled out a new email newsletter feature that lets writers send their posts directly to subscribers' inboxes. This feature allows anyone to subscribe to creators via email, even if they don't have a Mastodon account. By introducing this tool, Mastodon aims to tackle the challenge of audience growth in the open social web.