Snap Launches Dotmo, a Spin-off for AI Video Innovations

WHO:

Techmeme - Snap is the company involved in the spin-off.

TechCrunch - The new company, Dotmo, will comprise current Snap staff.

WHAT:

Techmeme - Snap plans to spin off an internal generative AI video team into a separate company called Dotmo.

TechCrunch - Dotmo will focus on AI models for interactive gaming experiences.

WHY:

Techmeme - The spin-off is due to high costs associated with the internal generative AI video team.

HOW:

TechCrunch - The spin-off involves current Snap staff leaving the social media company to focus on AI video development.

(UPDATED June 18, 2026 21:46 UTC)

Snap is set to spin off its internal generative AI video team into a new company called Dotmo, which will consist of current Snap staff. Dotmo will concentrate on developing AI models specifically for interactive gaming experiences. This decision comes as a response to the high costs associated with maintaining the generative AI video team within Snap.