Bumble Considers Sale as User Engagement Declines Sharply

WHO:

Inc - Bumble, a dating app, is reportedly working with Morgan Stanley.

Techmeme - Sources indicate that three people familiar with the matter are involved in the discussions regarding Bumble's potential sale.

WHAT:

Inc - Bumble is exploring a sale amid a decline in user engagement.

Techmeme - Bumble's shares have fallen 48% over the past 12 months, resulting in a market capitalization of $388 million.

WHERE:

Inc - The discussions regarding the sale are taking place in the context of the online dating sector.

WHY:

Techmeme - The exploration of a sale is attributed to slowing growth in the online dating sector.

HOW:

Inc - Bumble is reportedly working with Morgan Stanley as part of the process to explore a sale.

(UPDATED June 25, 2026 23:26 UTC)

Bumble, the popular dating app, is reportedly working with Morgan Stanley as it explores a potential sale amid a decline in user engagement. Over the past year, Bumble's shares have plummeted by 48%, leading to a market capitalization of $388 million. The discussions are taking place within the context of slowing growth in the online dating sector, with three people familiar with the matter involved in the talks.