Strategy's Bitcoin Sale Sparks Debate on Capital Management

WHO:

CoinDesk - Strategy (MSTR) is the company involved in the bitcoin trades.

Techmeme - Michael Saylor is mentioned as part of the team at Strategy.

WHAT:

CoinDesk - Strategy's bitcoin sale is its largest liquidation of crypto in its six-year history of accumulating Bitcoin on its balance sheet.

Fortune - Strategy's shares fell nearly 5% at market open after the announcement of the bitcoin sale but rebounded slightly to $100.

Cointelegraph - Strategy's total bitcoin holdings were reduced to 843,775 BTC after the sale.

Cointelegraph - Strategy sold 3,588 bitcoin for approximately $216 million between June 29 and July 5 to replenish its USD reserve.

CoinDesk - Strategy reported an "unrealized" loss of $8.31 billion on its bitcoin holdings in the second quarter.

CoinDesk - Strategy took a "realized" loss of $0.9 million.

CoinDesk - The price of bitcoin fell from about $68,000 on April 1 to roughly $60,000 by the end of June.

CoinDesk - The price of bitcoin was reported at $74,000 in late May.

CoinDesk - The company sold 3,558 bitcoin after a bounce back to about $64,000 was cut short.

CoinDesk - Strategy's bitcoin sale is its largest liquidation of crypto in its six-year history of accumulating Bitcoin on its balance sheet.

Fortune - Strategy's shares fell nearly 5% at market open after the announcement of the bitcoin sale but rebounded slightly to $100.

Cointelegraph - Strategy's total bitcoin holdings were reduced to 843,775 BTC after the sale.

Cointelegraph - Strategy sold 3,588 bitcoin for approximately $216 million between June 29 and July 5 to replenish its USD reserve.

Fortune - Strategy's total Bitcoin holdings have grown to roughly $52 billion, representing about 4% of the total Bitcoin supply.

Cointelegraph - Wealth manager Bernstein has maintained its year-end Bitcoin price target of $150,000.

Fortune - Strategy's recent bitcoin sale is its largest liquidation of crypto in its six-year history of accumulating Bitcoin on its balance sheet.

Fortune - After the announcement of the bitcoin sale, Strategy’s shares fell nearly 5% at market open but rebounded slightly to $100.

Cointelegraph - Strategy sold $216 million in Bitcoin to fund its dividend payments.

Techmeme - Strategy's bitcoin holdings have an $11.4 billion paper loss at current prices.

Fortune - Strategy announced it may sell up to $1.25 billion in Bitcoin to build its cash reserves and avoid issuing more equity.

Fortune - Strategy sold 32 Bitcoin, or $2.5 million, in June prior to the recent sales.

Fortune - STRC, a perpetual preferred stock issued by Strategy, has broken its $100 peg and is currently trading at $89.

CoinDesk - Strategy sold $216 million worth of bitcoin.

Techmeme - Strategy sold 3,588 bitcoin for approximately $216 million.

CoinDesk - Strategy reported an "unrealized" loss of $8.31 billion on its bitcoin holdings in the second quarter.

CoinDesk - Strategy took a "realized" loss of $0.9 million.

Techmeme - Strategy's total bitcoin holdings were reduced to 843,775 BTC.

WHERE:

CoinDesk - The trades and losses are related to bitcoin, which is a digital asset traded globally.

WHEN:

Techmeme - The bitcoin sales occurred between June 29 and July 5.

CoinDesk - The price of bitcoin fell from about $68,000 on April 1 to roughly $60,000 by the end of June.

CoinDesk - The price of bitcoin was reported at $74,000 in late May.

WHY:

Techmeme - The sales were made to replenish Strategy's USD reserve.

HOW:

Bloomberg Markets - Distressed-debt funds are in talks with one of Strategy’s bankers about swapping preferred shares for other securities.

CoinDesk - The company sold 3,558 bitcoin after a bounce back to about $64,000 was cut short.

(UPDATED July 7, 2026 15:52 UTC)

Strategy has completed its largest liquidation of bitcoin in its six-year history, selling 3,588 BTC for approximately $216 million to replenish its USD reserves, which has reduced its total holdings to 843,775 BTC. Following the announcement of this sale, Strategy's shares fell nearly 5% at market open but later rebounded slightly to $100. In the second quarter, the company reported an "unrealized" loss of $8.31 billion on its bitcoin holdings, alongside a "realized" loss of $0.9 million.

(UPDATED July 7, 2026 08:05 UTC)

Strategy has made headlines with its largest liquidation of Bitcoin in its six-year history, selling 3,588 BTC for around $216 million to bolster its USD reserves, which has now reduced its total holdings to 843,775 BTC. Following the announcement of this significant sale, Strategy's shares dropped nearly 5% at market open but managed to rebound slightly to $100. Meanwhile, distressed-debt funds are reportedly in discussions with one of Strategy’s bankers about swapping preferred shares for other securities.

(UPDATED July 7, 2026 04:18 UTC)

Strategy's total Bitcoin holdings have now reached approximately $52 billion, which accounts for about 4% of the total Bitcoin supply. Meanwhile, wealth manager Bernstein has kept its year-end Bitcoin price target steady at $150,000. In other news, distressed-debt funds are currently in discussions with one of Strategy’s bankers regarding a potential swap of preferred shares for different securities.

(UPDATED July 7, 2026 01:34 UTC)

Strategy has made headlines with its largest liquidation of Bitcoin in its six-year history, selling $216 million worth to fund dividend payments. Following the announcement, shares fell nearly 5% at market open but managed to rebound slightly to $100, while the company's bitcoin holdings are currently facing an $11.4 billion paper loss. Additionally, Strategy has indicated plans to sell up to $1.25 billion in Bitcoin to strengthen its cash reserves and avoid issuing more equity, with its perpetual preferred stock, STRC, now trading at $89, breaking its $100 peg.

(UPDATED July 6, 2026 23:25 UTC)

Strategy, the company involved in bitcoin trades, has sold 3,588 bitcoin for approximately $216 million, with Michael Saylor noted as part of the team. Despite this sale, Strategy reported an "unrealized" loss of $8.31 billion on its bitcoin holdings in the second quarter, reducing its total holdings to 843,775 BTC. The sales, which took place between June 29 and July 5, were made to replenish Strategy's USD reserve after the price of bitcoin experienced fluctuations, dropping from about $68,000 in early April to roughly $60,000 by the end of June.