X Enhances Algorithm to Favor Replies From Followed Users

WHO:

Mashable - Nikita Bier, product head at X, stated the platform is adjusting its algorithm.

Engadget - X, a social media platform, is involved in the algorithm change.

Techmeme - Nikita Bier, a representative from X, commented on the algorithm change.

WHAT:

Mashable - X is making changes to its algorithm to boost the visibility of replies from users' mutual followers.

Engadget - X has tweaked its algorithm to prioritize replies from users that individuals already follow.

Techmeme - The change aims to boost visibility of posts to users' mutual followers to prevent replies from becoming a "battleground."

TechCrunch - X's algorithm adjustment is intended to amplify posts made by users' mutual followers.

WHY:

Techmeme - Nikita Bier mentioned the adjustment aims to prevent replies from becoming a "battleground."

Techmeme - The motivation behind the tweak is to avoid replies becoming a "battleground."

HOW:

TechCrunch - The algorithm change will give a more communal feel to the feed by enhancing the visibility of posts from mutual followers.

(UPDATED July 14, 2026 18:18 UTC)

X is making changes to its algorithm to enhance the visibility of replies from users' mutual followers, according to Nikita Bier, the product head at X. Bier explained that this adjustment is intended to prevent replies from turning into a "battleground." The updates are part of the platform's ongoing efforts to improve user interactions and engagement.

--

(UPDATED July 14, 2026 11:21 UTC)

X, the social media platform, has made a significant change to its algorithm, now prioritizing replies from users that individuals already follow. This adjustment aims to enhance the visibility of posts from mutual followers and create a more communal feel to the feed, ultimately preventing replies from turning into a "battleground." Nikita Bier, a representative from X, commented on this change, highlighting its intent to boost engagement among users' mutual connections.