Mcgregor-holloway Rematch Draws 6.5 Million Viewers in Two Regions

WHO:

Deadline - Conor McGregor and Max Holloway were the fighters involved in the UFC main card.

WHAT:

Deadline - The UFC main card featuring McGregor and Holloway averaged 6.5 million viewers across the U.S. and Latin America.

Variety - The telecast peaked with 8.3 million concurrent streams, making it the highest for any exclusive live event on Paramount+.

Variety - The fight lasted 69 seconds.

WHERE:

Deadline - The viewership statistics were reported for the U.S. and Latin America.

WHEN:

Deadline - The UFC main card took place on July 11.

HOW:

Variety - Viewership data was compiled using Nielsen in the U.S. and Adobe Analytic + Channel Partner in Latin America.

(UPDATED July 17, 2026 00:21 UTC)

The UFC main card featuring Conor McGregor and Max Holloway drew an impressive average of 6.5 million viewers across the U.S. and Latin America, with the telecast peaking at 8.3 million concurrent streams, making it the highest for any exclusive live event on Paramount+. The fight itself was brief, lasting just 69 seconds. Viewership data was compiled using Nielsen in the U.S. and Adobe Analytics along with Channel Partner in Latin America.