Spotify Debuts Global Music Video Charts, Reviving Mtv's Legacy
WHO:
Mashable - Spotify is the organization launching the music video charts.
Mashable - Shakira and Burna Boy are the artists who claimed the first No. 1 spot on the chart.
WHAT:
Billboard - Spotify has launched full-length video uploads and a music video pitching tool as part of its new music video charts initiative.
TechRadar - Spotify launched its first-ever global music video charts.
Mashable - The global music video chart ranks the top 50 videos daily.
WHERE:
TechRadar - The music video charts are part of Spotify's global platform.
WHEN:
Mashable - The first global music video chart was launched by Spotify.
WHY:
TechRadar - The launch aims to bring back the nostalgia of classic music TV channels like MTV.
HOW:
TechRadar - The music video charts are designed to operate in the streaming era, adapting the classic format of music television.
(UPDATED July 22, 2026 15:31 UTC)
Spotify has just launched a new initiative that includes full-length video uploads and a music video pitching tool as part of its music video charts. This move aims to enhance the platform's offerings for artists and fans alike. The announcement was made at 15:31 UTC, marking a significant step in the evolution of music video content on the platform.
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(UPDATED July 22, 2026 14:44 UTC)
Spotify has launched its first-ever global music video charts, which will rank the top 50 music videos daily on its platform. Shakira and Burna Boy have claimed the inaugural No. 1 spot on this new chart, designed to evoke the nostalgia of classic music television channels like MTV. This initiative aims to adapt the traditional format of music television for the streaming era, bringing a fresh experience to music fans worldwide.