Meta Introduces Facebook Verified to Confirm User Identities

WHO:

Techmeme - Meta is the organization launching the new program.

Engadget - Meta is the organization introducing the Facebook Verified badge.

WHAT:

Fast Company - Facebook Verified will initially display badges across Facebook Marketplace, Dating, Groups, and a user's profile, with plans to add them to posts in feeds later.

Fast Company - The verification process involves users recording a short video selfie, which will be checked against existing profile photos using facial-recognition technology.

Fast Company - Users only need to verify once through the free process, which has no subscription fee.

Fast Company - Prior to the launch of Facebook Verified, users could receive a verified badge through a Meta Verified subscription, with plans ranging from $14.99 to $499.99 a month per profile.

Fast Company - Facebook Verified badges will look different from the familiar blue badges that users pay for.

Fast Company - The rollout of Facebook Verified will occur in phases, starting in select markets, with plans for global expansion.

Engadget - Meta is trying to tackle scammers that are using generative AI by introducing a new kind of verification using user selfies.

Mashable - Facebook has launched a new "Verified" badge that users can obtain with a selfie.

Inc - A quick process can earn Facebook users a free badge across Marketplace, Dating, Groups, and their profile.

Fast Company - Facebook Verified will initially display badges across Facebook Marketplace, Dating, Groups, and a user's profile, with plans to add them to posts in feeds later.

Fast Company - The verification process involves users recording a short video selfie, which will be checked against existing profile photos using facial-recognition technology.

Fast Company - The badges for Facebook Verified will appear different from the familiar blue badges that users pay for.

Fast Company - Facebook Verified will be rolled out in phases, starting in select markets, with plans for global expansion.

Fast Company - Users can record a short video selfie for verification, which will be checked against existing profile photos using facial-recognition technology.

Fast Company - The Facebook Verified badge will initially appear across Facebook Marketplace, Dating, Groups, and a user's profile, with plans to add it to posts in feeds later.

Fast Company - Users only need to verify once through the free process, which has no subscription fee.

Fast Company - Prior to the launch of Facebook Verified, users could receive a verified badge through a Meta Verified subscription, with plans ranging from $14.99 to $499.99 a month per profile.

Fast Company - Facebook Verified badges will look different from the familiar blue badges that users pay for.

Fast Company - The rollout of Facebook Verified will occur in phases, starting in select markets, with plans for global expansion.

Mashable - Facebook has launched a new "Verified" badge that users can obtain with a selfie.

Techmeme - Meta has launched Facebook Verified, a free program designed to verify that users are real humans.

Engadget - The Facebook Verified program will analyze a facial recognition selfie and assign badges to users.

WHY:

Fast Company - Meta is launching Facebook Verified as a response to the increasing prevalence of AI-generated content on its platforms.

Techmeme - The program aims to help human users interact with other humans amidst the rise of AI-generated content and scams.

Engadget - Meta is addressing the issue of scammers using generative AI by implementing this new verification method.

HOW:

Techmeme - The verification process involves analyzing a facial recognition selfie.

(UPDATED July 24, 2026 20:21 UTC)

Facebook has introduced a new "Verified" badge that users can obtain for free by recording a short video selfie, which will be checked against their existing profile photos using facial-recognition technology. This verification process will initially display badges across Facebook Marketplace, Dating, Groups, and user profiles, with plans to expand to posts in feeds later on. Unlike the previous Meta Verified subscription service, which charged users between $14.99 and $499.99 a month for a verified badge, this new system aims to combat scammers using generative AI while offering a different badge design.

(UPDATED July 24, 2026 18:23 UTC)

Meta is set to launch Facebook Verified, a new feature designed to combat the rise of AI-generated content on its platforms. This verification process will require users to record a short video selfie, which will be matched against their existing profile photos using facial-recognition technology, and the badges will be displayed across Facebook Marketplace, Dating, Groups, and user profiles, with plans to expand to posts in feeds later. Unlike the familiar blue badges that users pay for, these Facebook Verified badges will have a distinct appearance and will be rolled out in phases, starting in select markets before expanding globally.

(UPDATED July 24, 2026 17:26 UTC)

Facebook is introducing a new verification feature called Facebook Verified, allowing users to record a short video selfie for verification, which will be matched against existing profile photos using facial-recognition technology. Initially, the verified badge will appear across Facebook Marketplace, Dating, Groups, and user profiles, with plans to expand to posts in feeds later, and users will only need to verify once through this free process. Unlike the previous Meta Verified subscription that charged users between $14.99 and $499.99 a month, these new badges will have a different design from the familiar blue badges and will roll out in phases, starting in select markets before expanding globally.

(UPDATED July 24, 2026 14:38 UTC)

Facebook has introduced a new "Verified" badge that users can secure by submitting a selfie. This initiative aims to enhance authenticity on the platform by allowing individuals to prove their identity. Users can now showcase their verified status, adding a layer of credibility to their profiles.

(UPDATED July 24, 2026 13:30 UTC)

Meta has launched a new program called Facebook Verified, which is designed to verify that users are real humans. This free program will analyze a facial recognition selfie and assign badges to users, helping to combat the rise of AI-generated content and scams. By implementing this verification method, Meta aims to ensure that genuine users can interact safely with one another.