Shakira and Burna Boy's 'Dai Dai' Soars in Popularity Post-world Cup
WHO:
Yahoo News New Zealand - Ugandan dance group Ghetto Kids performed at the World Cup final halftime show.
Decatur Radio - Shakira and Burna Boy performed the official tournament anthem "Dai Dai" during the World Cup final halftime show.
Decatur Radio - Uganda’s Ghetto Kids also performed during the halftime show.
WHAT:
Yahoo News New Zealand - Ghetto Kids described their performance as a "life-changing experience," with 10-year-old Sierra stating it was "very, very, very, very, very good."
Yahoo News New Zealand - The children's performance was viewed by "many millions around the world."
Decatur Radio - "Dai Dai" recorded nearly 2.2 million official on-demand streams in the United States on a Monday following the World Cup final.
Decatur Radio - This represented a 65% increase from the previous day's 1.4 million streams.
Power 106 (KPWR FM) - The song's U.S. streams rose sharply compared to the days before the World Cup final, and global listening increased following the televised performance.
WHERE:
Yahoo News New Zealand - The World Cup final took place at MetLife Stadium in New Jersey.
Decatur Radio - The streaming data pertains to the United States.
WHEN:
Decatur Radio - The song "Dai Dai" was released in May.
Decatur Radio - The streaming data was recorded on a Monday following the 2026 FIFA World Cup final.
WHY:
Yahoo News New Zealand - Ghetto Kids' manager, Dauda Kavuma, emphasized the importance of perseverance and education, stating, "Never give up... pray to God. Listen to your parents, education is first, that's all."
Decatur Radio - The performance during the World Cup final placed the collaboration in front of a large international audience, contributing to the song's streaming success.
Billboard - Marketing specialist Ray Rock stated, "In its earliest stages, the song already felt World Cup ready," indicating the song's alignment with the event.
HOW:
Yahoo News New Zealand - Ghetto Kids' manager noted that the children "ran around in a circle, banging and shouting" when they learned they would perform at the World Cup.
Decatur Radio - The song combines Shakira’s pop style with Burna Boy’s Afro-fusion sound, enhancing its appeal as the tournament's official anthem.
(UPDATED July 25, 2026 08:35 UTC)
In a stunning highlight at the World Cup final held at MetLife Stadium in New Jersey, the Ugandan dance group Ghetto Kids delivered a captivating halftime performance that was viewed by millions around the globe. Ten-year-old Sierra described the experience as "very, very, very, very, very good," while their manager, Dauda Kavuma, stressed the significance of perseverance and education, encouraging the children to "never give up" and to prioritize learning. The excitement was palpable as the kids celebrated their opportunity, running around in a circle, banging and shouting when they found out they would take the stage at such a prestigious event.
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(UPDATED July 25, 2026 07:40 UTC)
Shakira and Burna Boy lit up the World Cup final halftime show with their official tournament anthem "Dai Dai," joined by Uganda’s Ghetto Kids for an unforgettable performance. Following the event, "Dai Dai" recorded nearly 2.2 million official on-demand streams in the United States on a Monday, marking a significant 65% increase from the previous day's 1.4 million streams. The song, which blends Shakira’s pop style with Burna Boy’s Afro-fusion sound, was released in May and saw a surge in global listening after being showcased to a massive international audience during the final.