Apple Introduces Monthly Leasing for Iphones and Macs at $17.99
WHO:
CNN - Apple is the company launching the leasing program.
CNN - Klarna is the payment platform partnering with Apple for the program.
CNN - Francisco Jeronimo is an analyst for market research firm International Data Corporation.
CNN - Mike Howard is the vice president of memory coverage at research firm TechInsights.
CNBC - Nabila Popal is the senior research director at IDC.
WHAT:
CNN - The new leasing program is called "Apple Upgrade," which allows customers to lease an iPhone for up to two years.
Techmeme - Leasing prices start at $11.99 for Apple Watch, $24.99 for Mac, and $11.99 for iPad.
Fast Company - The leasing program will no longer offer the iPhone Upgrade Program and iPhone Payments in the U.S.
Fast Company - Customers can lower their monthly lease payments by trading in their currently owned device through Apple Trade In.
Fast Company - Customers can earn 3% Daily Cash back when making their lease payments with Apple Card.
CNBC - The average price increase for iPads and Macs is $246.67, with some models increasing by more than $1,000.
CNBC - The average iPhone replacement cycle has stretched to nearly four years, according to Bernstein estimates.
CNN - The leasing program will be available starting Tuesday.
CNN - The new leasing program debuts ahead of Apple’s anticipated iPhone launch in September.
CNN - The program aims to make Apple products feel more affordable as electronics prices are climbing.
CNN - The leasing program is designed to offer more flexibility in payment plans and lower monthly costs.
CNBC - Analysts expect the leasing program to shift focus from high up-front prices to lower monthly payments.
CNBC - Apple is looking for new ways to offer iPhones through installment payments to reduce reliance on hit device cycles for growth.
CNN - The new leasing program allows customers to lease an iPhone for up to two years.
CNBC - The leasing program will offer a two- or three-year lease option for Macs and iPads.
Fast Company - The leasing program includes a "soft credit inquiry" that takes a few minutes and does not impact customer credit scores.
CNBC - The average price increase for iPads and Macs is $246.67, with some models increasing by more than $1,000.
Fast Company - Customers can earn 3% Daily Cash back when making their lease payments with Apple Card.
Fast Company - Shares of Apple Inc (Nasdaq: AAPL) were up nearly 1% and shares of Klarna were up 2% (Nasdaq: KLAR) in midday trading on Tuesday.
Fast Company - The cheapest iPhone leasing option costs $17.99 per month, while the iPhone upgrade plan starts at about $42 per month.
CNN - Apple’s cheaper products, including the iPhone 16, MacBook Neo, base iPad, and Apple Watch SE, are not part of the leasing program.
CNBC - Apple raised starting iPad and Mac prices by at least $100, with some models increasing by more than $1,000.
CNBC - The average iPhone replacement cycle has stretched to nearly four years, according to Bernstein estimates.
CNN - The leasing program will be available starting Tuesday.
CNN - The new leasing program debuts ahead of Apple’s anticipated iPhone launch in September.
CNN - The program aims to make Apple products feel more affordable as electronics prices are climbing.
CNN - The leasing program is designed to offer more flexibility in payment plans and lower monthly costs.
CNBC - Analysts expect the leasing program to shift focus from high up-front prices to lower monthly payments.
CNBC - Apple is looking for new ways to offer iPhones through installment payments to reduce reliance on hit device cycles for growth.
CNN - The new leasing program is called "Apple Upgrade," which allows customers to lease an iPhone for up to two years.
CNBC - The leasing program will be available at Apple's physical retail stores, online store, and the Apple Store app.
Techmeme - The leasing program offers a two- or three-year lease option for Macs and iPads.
Fast Company - The leasing program is designed to make Apple products feel more affordable as electronics prices are climbing.
Fox Business - The program will no longer offer the iPhone Upgrade Program and iPhone Payments in the U.S.
CNN - The new leasing program is called "Apple Upgrade."
CNBC - The leasing program offers a two- or three-year lease option for Macs and iPads.
Fast Company - Customers can earn 3% Daily Cash back when making their lease payments with Apple Card.
Fast Company - Shares of Apple Inc (Nasdaq: AAPL) were up nearly 1% and shares of Klarna were up 2% (Nasdaq: KLAR) in midday trading on Tuesday.
Fast Company - Karen Rasmussen, Apple’s vice president of the Apple Store online, stated, “At Apple, we put the customer at the center of everything we do. We’re thrilled that Apple Upgrade offers our customers, both online and in-store, a more flexible way to pay for the products they love.”
Fast Company - Leasing prices for the Apple Upgrade program start at $11.99 for Apple Watch, $24.99 for Mac, and $11.99 for iPad.
Fast Company - Customers can lower their monthly lease payments by trading in their currently owned device through Apple Trade In.
Fast Company - Customers can earn 3% Daily Cash back when making their lease payments with Apple Card.
CNBC - The average price increase for iPads and Macs is $246.67, with some models increasing by more than $1,000.
CNN - The cheapest iPhone leasing option costs $17.99 per month, while the iPhone upgrade plan starts at about $42 per month.
CNN - Apple’s cheaper products, including the iPhone 16, MacBook Neo, base iPad, and Apple Watch SE, are not part of the leasing program.
CNBC - Apple raised starting iPad and Mac prices by at least $100, with some models increasing by more than $1,000.
CNBC - The average iPhone replacement cycle has stretched to nearly four years, according to Bernstein estimates.
TechCrunch - Leasing prices start at $11.99 for Apple Watch, $24.99 for Mac, and $11.99 for iPad.
CNBC - The average iPhone replacement cycle has stretched to nearly four years, according to Bernstein estimates.
CNN - Apple is launching a new leasing program for iPhones, Macs, and other products.
CNN - The leasing program will start at $17.99 per month for iPhones.
CNN - The leasing options for iPhones and Apple Watches are available on a 12- or 24-month basis.
CNN - Macs and iPads will have a leasing term of 24 or 36 months.
CNN - The new leasing plan replaces the iPhone Upgrade Program.
CNBC - Customers can lease an iPhone for up to two years.
CNBC - After 24 months, users can return the device, purchase it, or upgrade to a new device.
CNBC - No security deposit is required for the leasing program.
WHERE:
CNN - The leasing program will be available in the United States.
CNBC - The program will be offered at Apple's physical retail stores and online store.
CNN - The leasing program will be available in the United States.
CNBC - The program will be offered at Apple's physical retail stores and online store.
WHEN:
CNN - The leasing program will be available starting Tuesday.
CNN - The new leasing program debuts ahead of Apple’s anticipated iPhone launch in September.
WHY:
CNBC - Analysts expect the leasing program to shift focus from high up-front prices to lower monthly payments, as most consumers are buying devices on installment plans or trade-ins.
CNBC - Analysts expect iPhone price hikes this year, and leasing allows Apple to shift focus from higher up-front prices to lower monthly payments.
CNBC - Analysts expect iPhone price hikes this year, and leasing allows Apple to shift focus from higher up-front prices to lower monthly payments.
CNN - The program aims to make Apple products feel more affordable as electronics prices are climbing.
CNN - The leasing program is designed to offer more flexibility in payment plans and lower monthly costs.
CNBC - Analysts expect the leasing program to shift focus from high up-front prices to lower monthly payments.
CNBC - Apple is looking for new ways to offer iPhones through installment payments to reduce reliance on hit device cycles for growth.
HOW:
CNN - Customers will undergo a soft credit check to qualify for the leasing program.
CNN - Klarna will not charge late fees but will terminate leases after three months of missed payments.
CNBC - Customers can lower their monthly lease payments by trading in their currently owned device through Apple Trade In.
Fast Company - The leasing program includes a "soft credit inquiry" that takes a few minutes and does not impact customer credit scores.
Fast Company - The leasing program includes a "soft credit inquiry" that takes a few minutes and does not impact customer credit scores.
CNBC - As a lease, devices must be returned at the end of 24 months, and users can purchase their phone at that time with an additional payment or upgrade to a new device.
CNN - Customers will undergo a soft credit check to qualify for the leasing program.
CNN - Klarna will not charge late fees but will terminate leases after three months of missed payments.
(UPDATED July 29, 2026 11:41 UTC)
Apple has announced a new leasing program called "Apple Upgrade," which allows customers to lease an iPhone for up to two years, starting Tuesday. The program will replace the existing iPhone Upgrade Program and iPhone Payments in the U.S., with leasing prices beginning at $11.99 for devices like the Apple Watch and iPad, while customers can also earn 3% Daily Cash back on lease payments made with Apple Card. This initiative is part of Apple's strategy to make its products more affordable amid rising electronics prices and to shift focus from high up-front costs to lower monthly payments, especially ahead of the anticipated iPhone launch in September.
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(UPDATED July 29, 2026 01:23 UTC)
Apple has launched a new leasing program that allows customers to lease iPhones for up to two years, as well as offering two- or three-year lease options for Macs and iPads, starting on Tuesday. The program includes a soft credit inquiry that won't affect credit scores, and customers can earn 3% Daily Cash back on lease payments made with Apple Card. This initiative aims to make Apple products more affordable amid rising electronics prices, with the cheapest iPhone leasing option priced at $17.99 per month, while Klarna will not impose late fees but may terminate leases after three months of missed payments.
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(UPDATED July 28, 2026 22:22 UTC)
Apple has launched a new leasing program called "Apple Upgrade," allowing customers to lease an iPhone for up to two years, along with options for Macs and iPads. This program will be available at Apple's retail stores, online, and through the Apple Store app, and it aims to make Apple products more affordable as electronics prices rise. Customers can further reduce their monthly lease payments by trading in their current devices through Apple Trade In, while the program will replace the previous iPhone Upgrade Program and iPhone Payments in the U.S.
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(UPDATED July 28, 2026 21:20 UTC)
Apple has launched a new leasing program called "Apple Upgrade," which offers customers the option to lease Macs and iPads for either two or three years. Customers can also earn 3% Daily Cash back on their lease payments when using an Apple Card, and the program features a soft credit inquiry that won't affect credit scores. This initiative comes as analysts anticipate iPhone price hikes, allowing Apple to shift its focus from high upfront costs to more manageable monthly payments.
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(UPDATED July 28, 2026 19:25 UTC)
Apple has launched a leasing program with prices starting at $11.99 for the Apple Watch and iPad, and $24.99 for the Mac, allowing customers to lower their monthly payments by trading in their current devices through Apple Trade In. Additionally, customers can earn 3% Daily Cash back on their lease payments when using an Apple Card, and the program features a quick "soft credit inquiry" that won’t affect credit scores. However, it's worth noting that the average price increase for iPads and Macs is $246.67, with some models seeing hikes of more than $1,000.
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(UPDATED July 28, 2026 17:26 UTC)
Apple has introduced a new leasing option for iPhones, starting at just $17.99 per month, while their upgrade plan is priced at around $42 monthly. However, it's important to note that Apple's more affordable products, like the iPhone 16 and MacBook Neo, are not included in this leasing program, and the company has also raised prices on iPads and Macs by at least $100, with some models seeing increases of over $1,000. Under the leasing terms, customers will need to return their devices after 24 months, but they have the option to either buy the phone with an additional payment or upgrade to a new model at that time.
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(UPDATED July 28, 2026 14:46 UTC)
Leasing prices for Apple products have been announced, starting at $11.99 for the Apple Watch and iPad, while the Mac will begin at $24.99. In related news, Bernstein estimates reveal that the average replacement cycle for iPhones has now stretched to nearly four years. This shift in consumer behavior highlights the growing trend of longer-lasting devices in the tech market.
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(UPDATED July 28, 2026 13:31 UTC)
Apple is set to launch a new leasing program for iPhones, Macs, and other products, starting at $17.99 per month for iPhones, with options available for 12 or 24 months for iPhones and Apple Watches, and 24 or 36 months for Macs and iPads. The program, which will debut on Tuesday at Apple's retail stores and online, aims to make Apple products more affordable amid rising electronics prices, allowing customers to lease an iPhone for up to two years without requiring a security deposit. After 24 months, users can choose to return the device, purchase it, or upgrade to a new one, while Klarna, the payment platform partnering with Apple, will not charge late fees but will terminate leases after three months of missed payments.