Olivia Rodrigo Boosts Etsy Sales With Festival Merch Collaboration

WHO:

Inc - Olivia Rodrigo collaborated with 10 female-owned small businesses for festival merchandise.

WHAT:

Inc - Sales for the festival merchandise soared more than 2,000 percent.

Billboard - Olivia Rodrigo revealed her favorite song from her new album is "you seem pretty sad for a girl so in love."

Billboard - The all-female Daisy Chain festival is set to take place in a month.

WHERE:

Inc - The festival is named Daisy Chain Fields.

WHEN:

Billboard - The Daisy Chain festival is scheduled to occur in a month.

WHY:

Billboard - The festival was created to highlight female artists and entrepreneurs.

HOW:

Inc - Olivia Rodrigo handpicked the small businesses involved in the merchandise collaboration.

(UPDATED July 29, 2026 17:28 UTC)

Olivia Rodrigo has teamed up with ten female-owned small businesses to create festival merchandise for the upcoming Daisy Chain festival, which is set to take place in a month. Sales for this merchandise have skyrocketed by more than two thousand percent, showcasing the strong support for female artists and entrepreneurs. In addition, Rodrigo shared that her favorite song from her new album is "you seem pretty sad for a girl so in love."