Buc-ee’s Takes Legal Action Against Ohio Store for Logo Dispute

WHO:

USA Today - Cincy Shirts, an apparel brand co-owned by comedian Josh Sneed and artist Darin Overholser, is supporting Beaver's Mini Mart.

Fox Business - Buc-ee's, a Texas-based convenience store chain.

Fox Business - Beaver's Mini Mart, a small convenience store in Beavercreek, Ohio, owned by Vik Boparai.

wlwt.com - Beavercreek Councilman Zach Upton.

WHAT:

USA Today - Cincy Shirts has designed a t-shirt and a hat in support of Beaver's Mini Mart, with proceeds benefiting the store's legal fund. The product descriptions state, "Meet Beaver's Mini Mart — 1592 Hanes Road — the little roadside stop that's currently getting steamrolled by a certain giant with a very familiar-looking mascot."

Fox Business - Buc-ee's is seeking a court order to stop Beaver's Mini Mart from using the disputed name and logo, remove related signs and marketing materials, pay damages and attorney fees, and surrender any profits allegedly tied to the infringement.

wlwt.com - The lawsuit requests a jury trial.

Fox Business - Buc-ee's has filed a lawsuit against Beaver's Mini Mart for alleged trademark infringement.

wlwt.com - The lawsuit claims that Beaver's Mini Mart used a cartoon beaver logo and red coloring that closely mimic Buc-ee's branding.

wlwt.com - Buc-ee's has been using its cartoon beaver logo for over four decades and holds several federal trademark registrations.

wlwt.com - The lawsuit alleges that the logo could create "confusion among consumers" regarding the association between the two stores.

WHERE:

USA Today - Beaver's Mini Mart is located at 1592 Hanes Road, Beavercreek, Ohio.

click2houston.com - Beaver's Mini Mart is located about 16 miles from the Buc-ee's travel center.

Fox Business - The lawsuit involves Beaver's Mini Mart located in Beavercreek, Ohio.

wlwt.com - Buc-ee's opened its first store in Ohio in Huber Heights.

WHEN:

Fox Business - The lawsuit was filed in late July.

wlwt.com - Buc-ee's opened its first Ohio store near Dayton in April.

WHY:

USA Today - The product description for the t-shirt calls Buc-ee's lawsuit "about as reasonable as a beaver in a business suit."

click2houston.com - Community members believe Buc-ee's is targeting a longtime local business despite its years of operation in the community.

Fox Business - Buc-ee's claims that Beaver's Mini Mart started using the logo after Buc-ee's had established trademark rights.

wlwt.com - The lawsuit has faced backlash in the community, with some organizing "cash mobs" to support Beaver's Mini Mart.

HOW:

USA Today - The items created by Cincy Shirts are available for purchase for a limited time at Buc-Off.com, with all profits going to Hunger Free America, a nonprofit group working to end domestic hunger.

Fox Business - The lawsuit alleges that Buc-ee's has filed more than a dozen lawsuits against small stores with cartoon logos.

wlwt.com - Neighboring businesses, such as Hot Heads Burritos, have publicly supported Beaver's Mini Mart in response to the lawsuit.

(UPDATED August 6, 2026 05:04 UTC)

Cincy Shirts, co-owned by comedian Josh Sneed and artist Darin Overholser, is stepping up to support Beaver's Mini Mart by offering a specially designed t-shirt and hat, with proceeds going toward the store's legal fund. Located at 1592 Hanes Road in Beavercreek, Ohio, Beaver's Mini Mart is currently facing a lawsuit that the product description humorously likens to "about as reasonable as a beaver in a business suit." These limited-time items can be purchased at Buc-Off.com, with all profits benefiting Hunger Free America, a nonprofit dedicated to ending domestic hunger.

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(UPDATED August 5, 2026 18:28 UTC)

Buc-ee's is taking legal action against Beaver's Mini Mart, seeking a court order to stop the use of its name and logo, remove related marketing materials, and pay damages, while also requesting a jury trial. The mini mart, located about 16 miles from Buc-ee's travel center, has drawn the ire of the larger company, which community members feel is unfairly targeting a longtime local business. Many locals believe that Buc-ee's is trying to undermine a staple in their community, despite Beaver's Mini Mart's years of operation.

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(UPDATED August 5, 2026 11:24 UTC)

Buc-ee's, the Texas-based convenience store chain, has filed a lawsuit against Beaver's Mini Mart in Beavercreek, Ohio, claiming trademark infringement over the use of a cartoon beaver logo and red coloring that closely resembles its own branding. The lawsuit, which was filed in late July, alleges that Beaver's Mini Mart's logo could confuse consumers regarding the association between the two stores, despite Buc-ee's holding several federal trademark registrations for its logo that has been in use for over four decades. The legal action has sparked community backlash, with some local businesses, including Hot Heads Burritos, rallying to support Beaver's Mini Mart in light of Buc-ee's history of filing lawsuits against small stores with similar logos.