Summer Showdown: 'The Odyssey' Outshines 'Spider-man' in Korea

WHO:

Fast Company - Christopher Nolan directed "The Odyssey."

Fast Company - Destin Daniel Cretton directed "Spider-Man: Brand New Day."

Fast Company - Don Savant is the CEO of CJ 4DPLEX Americas.

Fast Company - Erik Dane is the head of marketing for CJ 4DPLEX.

WHAT:

Fast Company - "Spider-Man: Brand New Day" made $360 million at the domestic box office and $932 million globally upon its release.

Fast Company - In its second week, "Spider-Man: Brand New Day" earned an additional $145 million domestically and crossed the $1 billion mark globally.

Fast Company - "The Odyssey" has made over $460 million domestically and also crossed $1 billion worldwide.

Variety - "The Odyssey" generated $10.3 million from 1,333,569 admissions over a three-day weekend in South Korea.

Variety - "The Odyssey" captured a 45.13% share of the total box office in South Korea during that weekend.

Fast Company - The domestic revenue for the theatrical box office reached $6.2 billion, up 15% from the previous year.

WHERE:

Fast Company - "The Odyssey" is showing in IMAX and 70mm formats, which occupy 41 screens worldwide.

Variety - The box office data for "The Odyssey" is tracked by KOBIS, operated by the Korean Film Council.

WHEN:

Variety - The weekend of August 7–9 was when "The Odyssey" topped the South Korean box office.

WHY:

Fast Company - The increase in box office revenue is partially driven by premium formats like ScreenX and 4DX.

HOW:

Fast Company - "Spider-Man: Brand New Day" is the first movie produced under the “Shot for ScreenX” initiative, utilizing a dual-camera setup during production.

Fast Company - ScreenX format expands the screen to create a 270-degree panoramic view for select sequences.

Fast Company - CJ 4DPLEX worked closely with Sony Pictures over a year and a half to develop the strategy for "Spider-Man: Brand New Day."

(UPDATED August 10, 2026 15:18 UTC)

In a remarkable box office performance, "Spider-Man: Brand New Day" has already grossed $360 million domestically and $932 million globally, with an additional $145 million earned in its second week, pushing its total past the $1 billion mark. Meanwhile, Christopher Nolan's "The Odyssey" has also crossed the billion-dollar threshold worldwide, generating over $460 million domestically and capturing a significant 45.13% share of the South Korean box office during its opening weekend from August 7–9. Both films are benefiting from the rising popularity of premium formats, with "Spider-Man: Brand New Day" being the first produced under the “Shot for ScreenX” initiative, showcasing an innovative dual-camera setup for a unique viewing experience.