Macro Purchases Allblk Streaming Platform From AMC Global Media

WHO:

Deadline - Macro is founded by Charles D. King.

Variety - Allblk was launched by businessman Robert L. Johnson, the founder of BET.

WHAT:

Deadline - Macro has acquired the streaming service Allblk from AMC Global Media.

Variety - Allblk is a streaming distribution platform dedicated to Black audiences.

WHERE:

Deadline - Allblk is a service that targets Black viewers.

WHEN:

Deadline - Allblk was launched in 2014 as UMC (Urban Movie Classics).

WHY:

Variety - Macro sees an opportunity to invest in a focused platform with a clear audience amid significant disruption and consolidation across the media industry landscape.

HOW:

Deadline - The acquisition is part of Macro's strategy to enter the direct-to-consumer business.

(UPDATED September 16, 2026 17:04 UTC)

Macro, founded by Charles D. King, has acquired the streaming service Allblk from AMC Global Media, a platform dedicated to Black audiences that originally launched in 2014 as UMC, or Urban Movie Classics. This acquisition is part of Macro's strategy to enter the direct-to-consumer business, as they see a significant opportunity to invest in a focused platform amid ongoing disruption and consolidation in the media industry. Allblk, founded by businessman Robert L. Johnson, the creator of BET, targets Black viewers with its unique content offerings.