New Interactive 'Shrek' Experience Launches Before Sequel Release

WHO:

ComingSoon.net - Shrek fans, Cosm, Universal Studios

Deadline - Cosm, Universal Studios, Sony Pictures Entertainment

WHAT:

ComingSoon.net - A new edition of the original Shrek movie will premiere in a shared reality space.

Deadline - Cosm will present a retooled version of Shrek 25 years after the film's original release.

Deadline - Cosm recently received a $100 million investment from Sony Pictures Entertainment.

WHERE:

Deadline - Cosm has locations in Detroit, Inglewood, CA, and Dallas.

WHEN:

Deadline - The new interactive Shrek experience is set to launch before the sequel release.

WHY:

ComingSoon.net - The new experience aims to provide fans with a whole new way to experience the beloved DreamWorks movie ahead of the sequel.

HOW:

Deadline - The partnership between Cosm and Universal is part of a multi-film collaboration.

(UPDATED September 17, 2026 22:59 UTC)

A new interactive edition of the beloved Shrek movie is set to premiere in a shared reality space, thanks to a partnership between Cosm and Universal Studios. This retooled version will launch before the sequel's release, providing fans with a fresh way to experience the film 25 years after its original debut. Cosm, which recently secured a $100 million investment from Sony Pictures Entertainment, has locations in Detroit, Inglewood, California, and Dallas, where this exciting new experience will be available.