Saudi Arabia Launches Ceer, Introduces First Homegrown Evs

WHO:

Ars Technica - Ceer is a new carmaker in Saudi Arabia, a joint venture between the Saudi Public Investment Fund (PIF) and Foxconn.

WHAT:

IJR - Ceer unveiled Saudi Arabia's first domestic electric vehicles (EVs), the Exobot sedan and SUV, which have up to 1,111 horsepower.

WHERE:

IJR - The unveiling took place at the King Abdullah Economic City complex in Saudi Arabia.

WHEN:

IJR - The unveiling event occurred on September 21-22, 2026.

WHY:

Ars Technica - Saudi Arabia aims to develop a car industry through the establishment of Ceer.

HOW:

Ars Technica - The carmaker is established as a joint venture, indicating collaboration between the Saudi PIF and Foxconn to produce EVs.

(UPDATED September 22, 2026 07:58 UTC)

Ceer has officially launched as Saudi Arabia's first domestic electric vehicle manufacturer, a joint venture between the Saudi Public Investment Fund and Foxconn. During an unveiling event at the King Abdullah Economic City complex, Ceer introduced the Exobot sedan and SUV, boasting impressive power with up to 1,111 horsepower. This initiative marks a significant step for Saudi Arabia as it seeks to develop its own automotive industry.