AI Offers Cost Savings in Filmmaking, yet Human Input Remains Key

WHO:

NY Post - Ava DuVernay discussed the use of AI in the new Netflix documentary "14th" during a press conference at the New York Film Festival.

Variety - Lee Sung-gyun, senior director of APAC production at Netflix.

Variety - Kang Yoon-sung, director of "The Outlaws."

Deadline - Kimball Thurston, chief technology officer at Weta FX.

WHAT:

NY Post - DuVernay stated, “People should see this,” referring to the use of AI in the documentary.

Variety - Netflix has utilized AI in some form on approximately 300 of its titles.

Variety - Kang Yoon-sung stated that AI workflows could reduce a feature film's production costs by 30% to 40%.

Deadline - The panel discussed the advantages and limitations of AI tools in production workflows.

WHERE:

NY Post - The press conference took place at the New York Film Festival.

Variety - The discussion took place at the Busan International Film Festival.

WHY:

Deadline - The panelists agreed that AI is bringing a range of efficiencies to the production process.

HOW:

Deadline - The discussion emphasized the need for tech companies to collaborate more with creatives in the filmmaking process.

(UPDATED October 10, 2026 13:04 UTC)

Ava DuVernay spoke about the use of AI in her new Netflix documentary "14th" during a press conference at the New York Film Festival. She emphasized the importance of the topic, stating, “People should see this,” in reference to the documentary. The event highlighted the innovative approaches being taken in filmmaking today.

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(UPDATED October 10, 2026 11:57 UTC)

At the Busan International Film Festival, a panel featuring Netflix's senior director of APAC production, Lee Sung-gyun, and director Kang Yoon-sung of "The Outlaws," discussed the impact of AI on the film industry. Kang highlighted that AI workflows could potentially cut production costs for feature films by 30% to 40%, while the panelists acknowledged the efficiencies AI brings to the production process. They also emphasized the importance of collaboration between tech companies and creatives to enhance filmmaking workflows.