Asian Producers Unite to Form Alliance at Busan Market

WHO:

Variety - The Producers Guild of Korea (PGK) and Italy’s CNA Cinema e Audiovisivo (CNA) signed a co-production pact.

Deadline - Five independent producer organizations from Korea, Indonesia, Philippines, Hong Kong, and Taiwan launched the Asian Producers Alliance (APA).

Variety - Kim Ji-yeon, producer of "Squid Game," is a board member of the Producers Guild of Korea (PGK).

WHAT:

Variety - The co-production pact includes plans for exchange programs and sharing information on public funding.

Deadline - The Asian Producers Alliance (APA) was launched to promote cross-border co-production and stronger protection of creators’ rights.

Variety - The founding declaration of the APA was read by Kim Ji-yeon during the launch event.

WHERE:

Deadline - The Asian Producers Alliance was launched at Busan’s Asian Contents & Film Market (ACFM).

Variety - The launch took place at the Busan International Film Festival's Asian Contents & Film Market.

WHY:

Variety - The motivation behind forming the APA is to push for cross-border co-production and to strengthen the protection of creators’ rights.

HOW:

Variety - The agreement builds on a government-level co-production accord between Korea and Italy.

Deadline - The coalition was formed by five independent producer organizations from different Asian territories.

(UPDATED October 12, 2026 04:12 UTC)

The Producers Guild of Korea and Italy’s CNA Cinema e Audiovisivo have signed a co-production pact aimed at enhancing collaboration between the two countries. This agreement includes plans for exchange programs and sharing information on public funding to support their joint projects. It builds on an existing government-level co-production accord between Korea and Italy, further strengthening their ties in the film industry.

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(UPDATED October 12, 2026 03:14 UTC)

The Asian Producers Alliance, or APA, was officially launched at the Busan International Film Festival's Asian Contents & Film Market, with the founding declaration read by Kim Ji-yeon, a prominent producer known for "Squid Game." This new coalition, formed by five independent producer organizations from Korea, Indonesia, the Philippines, Hong Kong, and Taiwan, aims to promote cross-border co-production and enhance the protection of creators’ rights. The initiative reflects a growing commitment among Asian producers to collaborate more closely and safeguard their interests in the evolving entertainment landscape.